Here you can clearly notice the pixilated edges of the logo.
You can save the copies of the logs as raster images to be used later for digital projects.Ĭonsider the close-up of the logo designed in the raster format. In some cases, when the logo is image-based rather than text-based, you can go with the raster format without any significant drop in quality, but generally, logos are saved as vector files. Raster images are NOT a great option when you are creating or working with logos, especially if the logo is text based. These points and lines can be scaled and sized as you wish without any loss of quality or sharpness of the design.
You can clearly see the points and lines that make the logo what it is. Vector images are very easy to reproduce in a printed form, so they give you more options with respect to the logo design.įor example, consider the close-up of the logo done here in the vector format. Your logo won’t just exist in the digital form it will be reproduced to be used as a banner or on merchandise as well. This is an important consideration when you are creating a logo. You can resize and rescale them as you wish. Vector images are far more flexible when it comes to making changes. There is no question that vector images are the best option when it comes to creating logos. Typically, a vector logo file is of a relatively small file size, between 300kb and 1mb, regardless of the size to which the logo is scaled up. They are not much different from a text – a text retains its look regardless of whether you increase or increase its font size. Vector logos are always smooth, regardless of their size. Indeed, it is easy to identify a logo made from a vector graphic, simply by looking at the edges. Vector logos use very formulaic, systematic approach to the drawing and can be sized and resized repeatedly without losing their resolution or looking pixilated (as with raster images, which we will get into later).
#Example of raster image software#
All vector graphics are created using a special computer software which represents the graphics as an intricate wireframe, in which each path/line consists of a well defined node location, node position, length and curves. Each path is formed by connecting a specific point or node location on x and y axes of a vector graph. Vector graphics are comprised of extremely thin lines and curves called as paths.